Conversion Optimization and SEO. Know the difference?

Food for thought, there is more to life than SEO

"Everyone knows that SEO is a necessary component of driving traffic to your site. Likewise, most site owners understand that CO (conversion optimization) is how you ensure more visitors become buyers. Unfortunately, very few understand how the two work together, or what happens when they don’t."

"OK, so we did all that, scored a Page Rank 5 with Google and got up to about 200 visitors a day. Impressive? Yes. Sales? Tiny. One or two a week. Hmmm. That can’t be right, can it?"

When SEO and Conversion Optimization Collide | Site-Reference

__________________
cheers Steve
Forum Admin - teaboy and general gofer...

Forum Rules and FAQ's at a glance | Find me on Google+ | or even Facebook!

My Local Services - The UK and US Online Business Directory | JobsVitae - Recruitment Help and CV Creation

If you're here to spam, then expect a ban

Thanks a lot in going for and providing details regarding the conversion performance through use of SEO, enjoyed reading your post a lot well done....

Conversion optimization is one of the best and difficult thing as my point of view if we leave high ranking.

But your the following article is really wonderful.

Both are equally as important

__________________
Jitendra Shah - Web design, SEO and New Media Solutions based in London

Well the reason behind getting less number of conversions and sales for a website after achieving ranks could be due to the facts.

1. Product sold is out of Date.
2. Payment method used for buying the Product is not Secured of not used in the country.
3. Product is being sold on a higher price than other online websites.
4. The navigational structure is not use friendly.

__________________
Email Archiving, Indian Catering Services London, Does Generic Viagra Work, Viagra Professional

Any idea how they got the PR5 score but so few visitors? I'd love to have PR5

well i think conversion ratio and SEO are 2 different unrelated things...

a good SEO will bring lots of visitors to your website
a good website will convert more visitors into customers

if you want higher conversion rate, forget about SEO (it's got nothing to do with SEO!), work on the design and content of your website

No doubt a few decent inbound high PR links

__________________
cheers Steve
Forum Admin - teaboy and general gofer...

Forum Rules and FAQ's at a glance | Find me on Google+ | or even Facebook!

My Local Services - The UK and US Online Business Directory | JobsVitae - Recruitment Help and CV Creation

If you're here to spam, then expect a ban

the first company we hired did great at SEO but zero CO. Every page read like it was trying to attract a search engine--stuffed full of keywords in odd places--made no sense to humans for the most part!

Well, that is the way as to how SEO actually is preformed, once your website is to the top spot, you can go for and make any changes to content what so ever.

__________________
Email Archiving, Indian Catering Services London, Does Generic Viagra Work, Viagra Professional