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International Fashion chain H&M have got into trouble for using CGI generated models in their advertising.
Apparently they are reusing the same computer generated "bodies" adding different clothes, and then plonking a models head on top ![]() Love this quote: "It’s a step away from using Tomb Raider’s Lara Croft character as an ideal clothing model." Finally, us blokes have started taking an interest in clothes shopping H&M in hot water over CGI models | Marketing Week
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