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Ryan Air has been grassed up by Easyjet for misleading newspaper adverts.
Two newspaper adverts for the airline offered £10 one-way fares, with the small print explaining that the offer was subject to restrictions. The Advertising Standards Authority, following a complaint by easyJet, said that the "ads were likely to mislead". Ryanair declined to comment specifically on the ruling, but criticised easyJet for complaining. BBC News - Ryanair reprimanded for 'misleading' advertisements Hmmm, Easyjet, sounds a bit like pot and kettle...
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In otherwords clever marketing, maybe a lesson there somewhere
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i'd agree with the clever marketing. I think it's something similar to the Bavaria beer (think this is the brand name) 'marketing' at the world cup during a Netherlands match. the amount of press coverage they received after this was unreal when in terms of the actual 'marketing' at the match it was minimal as the dresses only had a very small logo which was barely visible.
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i suppose it depends on the length of the flight whether i would entertain this idea. i'm very into weight training so the standard seats on short flights are a bit of a squeeze and pretty uncomfortable.
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On another note, they are offering a 'fat tax' for overweight people on flights. Agree or disagree people? |
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| easyjet, lowcost carriers, ryan air |
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| Thread | Thread Starter | Forum | Replies | Last Post |
| Way to go Easyjet!! | sjr4x4 | General Business News, Help and Discussion | 3 | 04-06-10 05:39 PM |
| Ahhh!! Forum briefly goes off the air!!!!! | sjr4x4 | MLS and Business Forum Feedback | 5 | 05-03-10 09:08 AM |